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PHILLIP MADANIRE – CREATIVE DIRECTOR & EXECUTIVE DIRECTOR OF DIGITAL STRATEGY RESUME
Phillip Madanire is a management consultant specializing in strategic marketing, branding, media, and customer experience management. In addition he currently teaches Business, Innovation Marketing, Strategy, eCommerce, eBusiness, Digital Business, Media, Design, Rhetoric, Negotiations, Moderation; Presentation and Pitching
Phillip Madanire has more than 14 years of experience in strategy, business development, international business expansion, product management, marketing, innovation, digital strategy, user experience and creative direction consulting experience for companies including American Express, Morgan Stanley, Citibank, Goldman Sachs, Blackstone, Ameritrade, TheStreet.com, AOL Relegence, Pfizer, AstraZaneca, Genetech, Bayer, Novartis, Amgen, Merck, Sanofi-Aventis, Bristol-Meyers-Squibb, Wyeth, P & G, Boehringer Ingelheim, Daiichi, Shell, IBM, Yahoo!, AOL, AT & T, Motorola, Vodafone, Verizon, Samsung, LG Electronics, DHL, Fedex, Sprite, Coca- Cola, Fanta, DuPont, Deloitte, Kodak, Digital Envoy, etc.
Phillip has managed hundreds of consulting engagements with Fortune 500 companies across industries including financial, pharmaceuticals, energy, consumer products, software, online services, and telecommunications sectors and has delivered projects ranging from  ecosystem strategy / analysis to process innovation. Professor Madanire has advised a variety of firms on international business expansion and mergers and acquisitions in the media, technology and Internet. He is a corporate strategy and business development officer and a member of the board of directors of Åcrius Group, a global consulting firm he co-founded. Phillip is an advisor at Guidepoint Global and consultant at Primary Insight.
He has worked for Ogilvy & Mather, Digitas, CDMIConnect, TBWA / CHIAT / DAY, Interbrand, TheStreet.com, Saatchi and Saatchi, Intrasphere Technologies, NeoOgilvy, Euro RSCG, Strawberryfrog, Broome Crosby, Digital Integration Group and Intrasphere Technologies among others. His work has contributed to numerous awards. He worked in USA, India, Zimbabwe and consulted globally.
Phillip started his career as an eBusiness and marketing strategist for various startups and companies where he led large teams for numerous Internet industry products that now drive the industry groups/ concepts and that became the backbone of the Internet. These include American Express, IBM and Pfizer. Startups include Gigex Games sold to AOL Games, Sixdegrees, ESND, TheStreet.com, Anatomic Travelogue, Moving.com sold to Move Inc, Relegence sold to AOL and Omnipod sold to MessageLabs.
He has taught Comparative Cinema: Asian and African at New School University, marketing and design visiting critic at Parsons School of Design and Rhode Island School of Design. He trains corporate clients, offers talks, workshops and classes at public conferences, private seminars and universities.
Phillip holds a Masters in Industrial Design from the Rhode Island School of Design (RISD), USA, an Architecture degree from the School of Planning and Architecture, New Delhi and an Advanced Certificate in Investment banking: Sales & Trading from New York University. Through RISD he studied semesters at Brown University and Harvard Business School.
